Meta ad campaigns for contractors, trades, and home service businesses. Ad creative planned, filmed, and edited in-house, we come to your jobsite and shoot your actual work. Geo-targeted to your service area and measured against booked jobs, not clicks or impressions.
Most agencies show contractors a monthly report full of reach, impressions, and CPM. Nobody pays payroll with impressions. We measure campaigns by one number, booked jobs on your calendar, because that's the only one that actually matters.
Campaigns geo-fenced to your exact service area, down to postal codes and neighbourhoods, not "British Columbia." Every ad dollar goes to homeowners who could actually hire you, not people three provinces away scrolling past.
Ads run into the AI lead handling system and CRM, so every conversion is tracked back to the campaign, ad set, and creative that produced it. You see the real cost per booked job, not the pretty vanity numbers most agencies hide behind.
Weekly readouts, honest calls, no black box. When a campaign is under-performing, you hear about it from us before you notice it in your calendar. We tell you what we're changing, what we're testing, and when we expect to see the fix land.
These are the reporting benchmarks every account gets. The stuff every agency should measure, and most don't.
Most agencies make you supply creative or outsource it to a freelancer who's never met a homeowner. We show up at your jobsite with cameras, mics, and a shot list, then cut everything in-house until it's ready to launch.
We work out the concept, script, and shot list for each campaign, angles that speak to the specific homeowner problem your trade solves. Hooks tested against each other in the same drop. Nothing generic, nothing pulled from a template.
Our crew comes to your jobsite with camera, gimbal, and lav mics. We shoot your actual work, mid-job, finished result, and short on-camera moments with you. Real footage of real jobs converts better than stock or graphics every time.
Cut in-house, colour, captions, hooks, thumbnails, multiple aspect ratios for feed and reels. Each shoot day produces weeks of ad variations so we can keep testing new hooks before the current ones burn out.
Everything a Meta ad campaign needs to actually produce booked work, creative, targeting, tracking, and weekly optimization. All included, no add-ons.
Concept, script, jobsite film day, edit, delivery, all handled by our team. Multiple angles and hooks tested against each other so we know what actually books jobs. You never supply creative, never hire a freelancer, never wait on someone else to deliver.
Ads only run to homeowners in your actual service area, down to postal codes and neighbourhoods, not entire provinces. Layered with the audience signals that predict a real quote request, not a tire-kick. No wasted spend on tourists, renters, or people in another city.
Weekly reports on what actually matters: cost per booked job, close rate by campaign, best-performing creative, what we're testing this week. You see the same dashboard we do. When something changes, we tell you why before you have to ask.
Campaigns don't produce because you spent more. They produce because they're set up right, targeted right, and tuned every week based on real data.
Learn your service area, close rates, average ticket, best-performing services. Build the campaign strategy around numbers your business actually runs on, not templates from someone else's plumbing company in Ontario.
Our crew comes to your jobsite, films your actual work, and edits the creative in-house. Ad copy written for your services. Audiences, geo-targeting, and bidding configured. Tracking wired into your AI lead handling system so every lead traces back to the exact ad that produced it.
Weekly reports on booked jobs (not clicks). Kill the underperformers, scale the winners, test new creative before the current ones burn out. You always know what we're doing and why.
The questions we get most often on our first calls with contractors and trades considering paid campaigns.
Book a 30-minute strategy call. We'll look at your service area, average ticket, and current lead sources, then map out what a Meta campaign built for your trade would actually look like.
Book A Strategy Call